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Strengthen Your Trademark, Strengthen Your Business

Strengthen Your Trademark, Strengthen Your Business

by Joanne Gilbert-Wiens | Mar 21, 2017

When choosing a trademark that will be the face of your brand, it is important to remember that while a trademark may be strong from a business perspective, building its value in the marketplace will depend on your ability to protect it. The goal of any good trademark...

5 Strategy Questions to Ask to Discover WHERE You Need to Innovate

5 Strategy Questions to Ask to Discover WHERE You Need to Innovate

by Peggie Pelosi | Mar 7, 2017

Innovation is all about finding new ways to do things, whether you are implementing a new process, building a culture of innovation, creating innovative products and services, changing your business model, or applying new technologies. In today’s marketplace,...

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